Dame
Dame is a kickstarter success story that innovates and changes the idea of feminine sanitary products. With a focus on a single product at launch, Dame has a premium feel that shows the care and love for their product.
With a custom ReCharge integration and custom built up-selling module, this site is made to create loyal customers.
Some fancy animated sections highlight the unique nature of the product and gallery sections display the values of the brand.
Upsell Modal
Only popping up when the hero product is added to cart, it offers the customer to buy a subscription that complements the applicator. The modal displays a discount code when the item is added to the cart.
Gallery Mosaic
Images and text that convey the brand ethos.
Mega Menu
Customised mega menu showing the product images above the titles for a real visual difference.
Animated Product Scroll
This image divides into the products components as the user scrolls, text fades in from the sides with key product information.
A site with real attitude atop a premium feel. Big images and videos mean it was key to write optimised code and some algorithmic magic for the animated scroll made this a lot of fun!